The Office of College Relations & Marketing is a full-service integrated marketing team that provides expertise in areas key to the college’s success: Communications, Social Media, Media Relations, Event Coordination, TV Production, Photography, Videography, Marketing, Advertising, Merchandising, Publications and Creative Services, and Web Administration and Design. In addition, OCRM handles Texas Public Information Act Open Records requests.
Our creative teams focus on collegewide marketing initiatives that align with ACC’s Strategic Plan goals:
- Equity & Access: Increase ACC enrollment to 85,000 annual students in 2030 through equity-focused connection and entry processes.
- Persistence & Engagement: Develop an equitable and inclusive learning and student support environment that increases fall-to-fall persistence rates to 58 percent for all students.
- Completion and Transition to Employment/Transfer: Achieve equitable results in completion and increase annual credential awards to 15,000 by 2030 in order to improve transfer and employment outcomes for all ACC students.
- Effective and Efficient Operation and Infrastructure: Ensure an organizational environment that promotes equitable student and employee success through effective and efficient operations and infrastructure.