{"id":5,"date":"2022-07-26T21:50:34","date_gmt":"2022-07-26T21:50:34","guid":{"rendered":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/?page_id=5"},"modified":"2026-02-05T15:20:48","modified_gmt":"2026-02-05T15:20:48","slug":"college-relations-marketing","status":"publish","type":"page","link":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/","title":{"rendered":"College Relations &amp; Marketing"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Our Purpose<\/h2>\n<p><strong>We are proud ambassadors of Austin Community College District and our brand, and the value it represents.&nbsp;<\/strong>The Office of College Relations &amp; Marketing (OCRM) manages ACC\u2019s brand image and oversees comprehensive mass communications and marketing strategies to promote the college\u2019s mission, vision, and values. We work with college departments to increase public awareness, inspire student success, and expand the pipeline of prospective students into exciting career programs and university transfer.<\/p>\n<h2 class=\"wp-block-heading\">What We Do<\/h2>\n<p>OCRM oversees four key areas for the college:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>ACCTV<\/strong> &#8211; Promotional Video Production, Digital Signage, TV Studio Management, and Programming<\/li>\n<li><strong>Communications<\/strong> &#8211; Internal, Public\/Media Relations, Social Media, Events &amp; Community Engagement, Photography, and Open Records Requests<\/li>\n<li><strong>Marketing<\/strong> &#8211; Advertising, Design, Publications, and Brand Management<\/li>\n<li><strong>Web<\/strong> &#8211; U\/X Design, CMS Management &amp; Backend Development, and Collegewide Design Integration)<\/li>\n<\/ul>\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/submit-a-marketing-service-request\/\">SUBMIT Marketing Service Request<\/a><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Other Requests<\/h3>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/form.asana.com\/?k=yhoZMNFZNQhTrECyQrzO1w&amp;d=88303944259432\" data-type=\"link\" data-id=\"https:\/\/www.austincc.edu\/about-acc\/r-b-the-acc-riverbat\/riverbat-calendar\/\" target=\"_blank\" rel=\"noreferrer noopener\">ACC Riverbat Appearance Request Form<\/a><\/li>\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.austincc.edu\/calendars\/acc-district-events\/submission\" target=\"_blank\">Add an event to the ACC Homepage Calendar<\/a><\/li>\n<li><a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/speakers-experts-bureau\/\" data-type=\"page\" data-id=\"117\">Get a speaker who has expertise on a particular subject<\/a><\/li>\n<li><a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/how-to-guides\/how-to-order-acc-branded-merchandise\/\" data-type=\"post\" data-id=\"179\">Purchase merchandise or promotional items<\/a><\/li>\n<li><a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/photo-request\/\" data-type=\"page\" data-id=\"112\">Photo Request<\/a><\/li>\n<li><a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/open-records-requests\/\" data-type=\"page\" data-id=\"108\">Open Records Requests<\/a><\/li>\n<li><a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/film-requests\/\" data-type=\"page\" data-id=\"104\">Film Requests<\/a><\/li>\n<li><a href=\"https:\/\/acchelp.austincc.edu\/TDClient\/277\/Portal\/Requests\/TicketRequests\/NewForm?ID=BV-nhhP1tW0_&amp;RequestorType=Service\" target=\"_blank\" rel=\"noreferrer noopener\">Web Service Request<\/a> (TDX)<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">Updates and How-To Guides<\/h2>\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\">\n<li>\n<div class=\"wp-block-latest-posts__featured-image alignleft\"><img decoding=\"async\" src=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2024\/05\/Screenshot-2024-05-29-at-16-52-05-ACC-ResourceSpace-150x150.png\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Backpack with ACC logo\" style=\"\" srcset=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2024\/05\/Screenshot-2024-05-29-at-16-52-05-ACC-ResourceSpace-150x150.png 150w, https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2024\/05\/Screenshot-2024-05-29-at-16-52-05-ACC-ResourceSpace-250x250.png 250w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>\n<p><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/news-and-updates\/fy24-approval-deadlines-for-acc-branded-merchandise\/\">FY24 approval deadlines for ACC-branded merchandise\u00a0<\/a><\/p>\n<div class=\"wp-block-latest-posts__post-excerpt\">ACC Purchasing\u2019s requisition cutoff date for FY24 is July 19th, 2024. You must receive brand approval from the Office of College Relations and Marketing (OCRM) prior to submitting a \u201cperfected requisition\u201d to P2P. Vendors and &hellip; <a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/news-and-updates\/fy24-approval-deadlines-for-acc-branded-merchandise\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/div>\n<\/li>\n<li>\n<div class=\"wp-block-latest-posts__featured-image alignleft\"><img decoding=\"async\" src=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2018\/11\/mailbox-web-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Mail Box\" style=\"\" srcset=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2018\/11\/mailbox-web-150x150.jpg 150w, https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2018\/11\/mailbox-web-250x250.jpg 250w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>\n<p><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/how-to-guides\/how-to-use-accs-bulk-mail-postage-system\/\">How to Use ACC&#8217;s Bulk Mail &amp; Postage System<\/a><\/p>\n<div class=\"wp-block-latest-posts__post-excerpt\">The college has a bulk mail permit. This means that some periodicals and marketing materials mailed through the U.S. Postal Service are eligible for nonprofit postage privileges. Instructions Follow these steps to ensure you receive &hellip; <a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/how-to-guides\/how-to-use-accs-bulk-mail-postage-system\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/div>\n<\/li>\n<li>\n<div class=\"wp-block-latest-posts__featured-image alignleft\"><img decoding=\"async\" src=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2018\/11\/StockSnap_D6OAKNDXHQ2-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Memory micrSD on a printer\" style=\"\" srcset=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2018\/11\/StockSnap_D6OAKNDXHQ2-150x150.jpg 150w, https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2018\/11\/StockSnap_D6OAKNDXHQ2-250x250.jpg 250w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>\n<p><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/how-to-guides\/how-to-print-using-an-external-vendor\/\">How to Print Using an External Vendor<\/a><\/p>\n<div class=\"wp-block-latest-posts__post-excerpt\">All printed materials used to represent ACC and that include any of the college&#8217;s trademarks must be approved by the&nbsp;Office of College Relations &amp; Marketing (OCRM) before printing with an external vendor. If you need &hellip; <a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/how-to-guides\/how-to-print-using-an-external-vendor\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/div>\n<\/li>\n<li>\n<div class=\"wp-block-latest-posts__featured-image alignleft\"><img decoding=\"async\" src=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2014\/11\/social-media-gce4fada90_1920-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Social Media Icons\" style=\"\" srcset=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2014\/11\/social-media-gce4fada90_1920-150x150.jpg 150w, https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-content\/uploads\/sites\/2\/2014\/11\/social-media-gce4fada90_1920-250x250.jpg 250w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>\n<p><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/how-to-guides\/how-to-get-started-with-social-media\/\">How to Get Started with Social Media<\/a><\/p>\n<div class=\"wp-block-latest-posts__post-excerpt\">Follow these five steps to get started 1. Review ACC&#8217;s social media guidelines and best practices Social media is easy and inexpensive to use, making it an attractive means of communication. However, it also can &hellip; <a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/how-to-guides\/how-to-get-started-with-social-media\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/div>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Our Purpose We are proud ambassadors of Austin Community College District and our brand, and the value it represents.&nbsp;The Office of College Relations &amp; Marketing (OCRM) manages ACC\u2019s brand image and oversees comprehensive mass communications &hellip; <a href=\"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":7,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/pages\/5","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/comments?post=5"}],"version-history":[{"count":0,"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/pages\/5\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/media\/7"}],"wp:attachment":[{"href":"https:\/\/offices.austincc.edu\/college-relations-and-marketing\/wp-json\/wp\/v2\/media?parent=5"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}